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Tracking Social Media ROI Part 3

 by zack on 13 Sep 2013 |
No Comment
Hello and welcome to the final installment of the Ashop blog’s post series on tracking the Return on Investment on your social media efforts. In our first two posts we discussed the kinds of metrics that best reflect social ROI, as well as the best...

Tracking Social Media ROI Part 3

 by zack on 13 Sep 2013 |
No Comment
Hello and welcome to the final installment of the Ashop blog’s post series on tracking the Return on Investment on your social media efforts. In our first two posts we discussed the kinds of metrics that best reflect social ROI, as well as the best...

Tracking Social Media ROI Part 2

 by zack on 12 Sep 2013 |
No Comment
Welcome back to the Ashop blog’s post series on the investigation and application of social media metrics in reference to determining Return of Investment. Much like that first sentence, like this subject, is more than a mouthful. So to keep from bi...

Tracking Social Media ROI

 by zack on 10 Sep 2013 |
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  Every serious marketer is interested in social media. This data and networking giant is a largely unexplored new frontier in the world of sales. There have been a few powerfully successful marketing efforts undertaken on a large scale, but many m...

Mobile Optimization for Your Online Store

 by zack on 05 Sep 2013 |
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Mobile shopping is making a big splash in the world of online commerce. It’s an unavoidable fact, and an important undertaking for today’s ecommerce retailers. If your online store is inaccessible from any major mobile device, you’ve literally got ...

Building Brand Loyalty and Annihilating Customer Attrition

 by zack on 24 Aug 2013 |
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  In the world of ecommerce, it’s very common to be concerned with attracting unique visitors. Online retailers are always looking for big injections of new capital to keep their businesses expanding. And there’s nothing wrong with this line of thin...

Your ROI: Everything You Ever Wanted to Know

 by zack on 20 Aug 2013 |
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Very few metrics are more important than your ROI. Return of investment is used to determine which of your efforts are producing worthwhile results, as well as those that are turning out to be mainly worthless. Unfortunately, it’s not always easy t...

Ashop Ecommerce Software: Our New UI

 by zack on 12 Aug 2013 |
1 Comment(s)
  Normally on the Ashop blog we try to stay away from talking ourselves up too much. We aim to be a helpful resource to our customers, not just a hard sell site. But with our brand new user interface having just made its debut, we fee...

Customer Service: The Good, Bad, and the Ugly

 by zack on 10 Aug 2013 |
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It’s one of those things that’s so basic it can be easy to overlook, but customer service is really imperative to any ecommerce business. With a saturated online retail market like we have in today’s virtual reality, providing subpar service to y...

Managing Your Marketing Budget Part 2

 by zack on 03 Aug 2013 |
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Welcome back to our post series discussing the best methods to build the perfect marketing budget for your ecommerce business. Last time we talked about calculating ROI and using that to inform your budgetary decisions, as well as a few of the di...
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